This course has been designed to enhance your understanding of digital marketing, and provide you with the knowledge to create your own social media and SEO strategy. Digital marketing is used in a wide variety of sectors, and many job roles now have responsibility for promoting a business not just the advertising and marketing department.
NCFE Level 2 Award in Digital Promotion for Business
Clickworks, St Helens Town Centre
Four full days
Skills you’ll add to your CV:
- Digital promotion for business – In this unit you will gain a broad overview of digital marketing and investigate a range of digital promotional activities, such as email marketing, social media and SEO.
- Search engine optimisation for business – You will gain a summary of the purpose of SEO, and how it can be used to increase online traffic for a business. This will include designing an SEO strategy for a business.
- Social media – You will research how to use social media channels to engage with different audiences, and will create your own online identity for business.