This course has been designed to help your staff develop and expand on their knowledge of current marketing techniques. From planning a marketing campaign, to editing a corporate video, posting on social media or create a web page, having staff who can effectively use marketing in their job role can make a significant difference to commercial operations.
Digital marketing is no longer just the job of the marketing department - in many companies, the responsibility for tasks such as updating the company website and managing the social media feeds may fall on any number of employees. On this course your staff will gain an insight in to digital marketing trends and develop skills that can be used in many roles.
To complete this course your staff should have previous experience is using computers and a good understanding of area such as file management and internet browsing.
This course will cover the following areas:
- Creating simple web pages – using specialised software to create innovative, professional looking websites
- Social Media – making the most of Facebook/Twitter/LinkedIn/Hootsuite in business
- Video and Imaging software – editing and creating attractive presentations
- Search Engine Optimisation – ways to market websites in order to achieve higher Google ratings
- Analysing websites/social media – use of analytical software to gather data on websites/social media
- Email Marketing – how to create a targeted email marketing campaign
- Internet Safety – how to stay safe online, legislation and ways to keep information secure
This course is delivered over three full days and on successful completion of this course you will gain the City & Guilds Level 1 Award in IT Users.
Microsoft Powerpoint is the most widely used presentation software in the world. Your employees can use Microsoft Powerpoint to update their presentation skills and the software can help with a range of other jobs as well. Whether you’re getting ready to present financials or give an end of year review, Microsoft PowerPoint can help by creating a clean, visually engaging and information–rich presentation.
Delegates will learn how to:
• Create slides
• Use text boxes, shapes, images and drawing tools
• Create excellent transitions and animations
• Make a presentation flow using charts, graphs and tables
This seminar is suitable for individuals regardless of their position in an organisation, who has or will have overall or a significant level of responsibility in delivering a project within their business.
This is an interactive seminar and you will be encouraged to participate in discussions and self-reflection and required to participate in activities.
This seminar will provide you with the skills to set up and control projects that meet the planned outcomes within agreed time scales and to budget.
You will become familiar with project management tools and techniques and develop an understanding of how you can apply them and how you may also assist those around you involved with a project.
Delegates will learn about:
• The project lifecycle
• Roles within a project team
(Project Governance)
• How to deliver a project
o How to set up a project
o Components of a project budget
o Project management tools
o Managing resources
o Monitoring progress
• How to manage risks and issues
This seminar is designed to help improve the workplace culture for occupational health and safety by enabling delegates to understand the basic principles of risk assessment. It is suitable for anyone in a work environment as it raises delegates’ ability to risk assess for their business activity.
This course is nationally accredited and a certificate is included.
Are you looking for extra help at your business? Have you considered taking on an Apprentice? Come along to see the high calibre of young people who are looking for work. The informal events provide an efficient and convenient way for you to meet some of the best local young job seekers.
For further information on our Apprenticeship Programme
please email the Workforce Development team workforce@sthelenschamber.com or phone 01744 742333.
This course will show you how to build a compelling presentation or deliver a persuasive pitch to impress your audience whether to one or one thousand. You will be able get your point across even if you may not have time to fully prepare or feel uncomfortable presenting to colleagues or customers.
Whether presenting one-to-one at a meeting or standing in front of a room of business professionals, the three key methods to making your presentation brilliant are: preparation, preparation, and preparation, and this course will help you do exactly that.
Delegates will learn how to:
• Effectively prepare for their audience
• Build a compelling and original presentation
• Confidently project themselves
• Engage their audience for maximum impact
• Recognise the need for positive body language
• Manage their presentation space
The course will cover different presentation styles and provide an overview on the most common presentation tool, PowerPoint.
Presented by KBW Associates
Rather than focusing on the basics of how to use social media channels, we will cover the theory of focusing on ‘why’ your company is in business and an understanding of how a passionate company ethos portrayed on social media can bring huge success, a theory which has been tried and tested by
the likes of Apple across their social media and distribution platforms.
Social media can help your business achieve a higher level of brand awareness, enhanced customer service, deeper engagement with potential customers and a broader reach to your target audience. With an ever-growing list of social media
platforms including Facebook, Instagram, Twitter, Pinterest, LinkedIn and more it can seem like a never-ending task. During the seminar we will look at which social media channels will perform best for your business and how to leverage your time to ensure maximum engagement for minimum effort.
Social Media marketing is not just about content distribution, but how to build a loyal, genuine following with those who are
likely to become customers. Rather than spreading duplicate content thinly over numerous social media platforms, attendees
will understand which social media platforms will yield the most success and doubledown on these to maximise results.
Presented by Search Online Marketing
Learn to make the best use of email software to safely and securely send, receive and store messages. On completion of this course your staff will be able to understand and use a range of basic email software tools.
Delegates will learn how to:
• Use e-mail software tools and techniques to compose and send messages
• Attach files to e-mail messages & send
• Identify how to stay safe and respect others when using e-mail
• Use an address book to store and retrieve contact information
• Follow guidelines and procedures for using e-mail
• Identify when and how to respond to e-mail messages
• Identify what messages to delete and when to do so
• Organise and store e-mail messages
• Respond appropriately to common e-mail problems
Microsoft Word can be used to create just about any kind of business document, including company reports, proposals and plans. Your employees can become more organised and help your business build a library of documents, such as invoices, statements, receipts, memos and agendas. Using Word will help staff understand and brush up on their word processing skills, so that they can work more efficiently. The course will cover:
• Using Microsoft Word to format, edit and produce text–based documents
• Creating mail merged documents
• Paragraph and font formatting
• Using tables and graphs
This course is designed to develop basic fire safety awareness and competency in specific fire safety roles such as fire wardens, marshals or stewards. Learn how to ensure legal compliance, how protect people and premises, and develop confidence in
your emergency team.
This course is nationally accredited and a certificate is included.