SEO isn’t rocket science but it’s easy to be baffled by jargon from SEO agencies and consultants. In this no-nonsense masterclass session, you will learn what you need to know to get the best out of your website.
Getting to the top of page 1 of Google search results can require time and effort but the rewards for your business can be immense. When was the last time you looked for a product or service and didn’t use Google? The job of a search engine is to provide users with the best information that provides them with the answers they are looking for. You will be provided with the knowledge and access to free software that will equip you with everything you need. The seminar will be taught in plain English with tech talk kept to a minimum but will be best for those who already understand their websites admin area/manage their own website.
• Gain a clear understanding of the main principles of ‘on site’ and ‘off site’ SEO practices and how these can have a positive impact on search engine ranking and ultimately their business.
• Learn how to create SEO optimised content including meta descriptions, page titles, header tags and keyword rich content.
• Learn a wide range of innovative, often ‘industry secret’ tactics, such as building incredibly powerful backlinks
• Be able to quickly analyse what is and isn’t working on their website
Attendees are advised to attend Part 2 – Advanced Blogging to progress learning.
Delivered by Search Online Marketing.