| Ref | LGH192 |
|---|---|
| Expression of Interest closing date | 20180115 |
Request for Quotation – Marketing Support
Please click here to view full RFQ Document
Background
Established in 2003, initially as a dedicated FLT Training centre in Liverpool, FLT Training (Liverpool) Ltd has grown and now operates numerous on-site partnerships throughout the UK as well as two main centres in Liverpool and Birmingham. With the expansion of the company and facilities has come the diversification of the training offered.
FLT training, now provides a range of services, including traineeships, apprenticeships, work skills and warehousing and storage qualifications. We have experience of working with the unemployed and clients with barriers preventing them from gaining employment, and we have a history of providing quality accredited training for some of the most prestigious companies in the country, successfully placing more than 2000 people into work in the past three years.
We are keen to grow the commercial side of the businesses and promote our new apprenticeships, particularly to local large manufacturers / automotive businesses. We are a growing company that is expanding nationally.
Requirement
We are looking for a company to support us to update our website, social media presence, and PR activity. We need to replace the current site (flttrainingliverpool.co.uk) with something more user-friendly and up-to-date, and which helps the company showcase what we do and generate leads.
We also want to update our printed marketing collateral to reflect the new website (brochures, flyers, factsheets and so on), before undertaking an intensive programme of PR and social media activity during Q1 2018, to give us a boost to our current marketing activity.
We therefore have a requirement for a company that can deliver:
• A professional, elegant, mobile-responsive new website, including rewriting content and including course signups, with the potential to add online booking and payment gateway in future.
• Improved Search Engine Optimisation (SEO)
• Redesign brand assets and marketing collateral including flyers, brochures and factsheets (all as pdfs) • Social media & PR campaigns
• Email marketing
We are looking for a supplier with a clear track record of delivering all of the above elements, and who can support us to put in place marketing activity to attract 300 new apprentices during the first 4 months of 2018.
Deliverable Timescale Commence January 2018, website live end January 2018 and full project completion by end of April 2018.
Indicative Budget £5,000
Evaluation Criteria – please see full RFQ for information
Scoring Methodology – please see full RFQ for information
Proposal Format Proposals should clearly demonstrate how they meet the requirement set out above.
Deadline and Submission
Proposals are required by Monday 15th January 2018 either electronically to Terry Wilson, FLT Training Liverpool, twilson@flttrainingliverpool.co.uk Date Published 20th December 2017 This work is part funded though the European Regional Development Fund.
